Coca-Cola International
Transforming Safety Protocols into Engaging Visual Communication
Coca-Cola International is one of the world’s largest beverage companies, operating complex manufacturing and production facilities globally. With a strong focus on operational excellence, safety, and compliance, Coca-Cola continuously invests in improving internal processes and employee awareness.
The Challenge
Making Safety Engaging, Clear, and Memorable
Coca-Cola required an internal safety video for their production plant to:
- Educate employees on critical safety procedures
- Ensure clarity in complex operational environments
- Increase retention and compliance through engaging content
- Replace traditional, static training materials with dynamic visual communication
The challenge was to create a video that was informative yet engaging, ensuring that safety protocols were not just understood — but remembered and followed.
Our Approach
Simplifying Safety Through Storytelling.
At Unboxed, we approached this project with a focus on clarity, engagement, and retention.
We combined High-End Video Production, 2D animation, structured storytelling, and visual simplification techniques to transform technical safety procedures into easy-to-understand and visually engaging content.
Execution Strategy
Clarity. Precision. Engagement.
- Developed clear, structured scripts aligned with safety protocols
- Created storyboards to visualize scenarios before production
- Designed clean, easy-to-follow animation sequences
- Used motion graphics and visual cues to reinforce key messages
- Ensured content was accessible to diverse workforce groups
Impact & Results
Improved Safety Awareness
Employees gained a clearer understanding of safety procedures through visual learning.
Higher Engagement & Retention
Realworld and animated mix content increased attention and information retention compared to static materials.
Standardized Training Content
Created a consistent training asset usable across teams and locations.
Enhanced Internal Communication
Simplified complex protocols into clear, actionable guidance.
What We Actually Did
Video Production & Animation
Safety Training Video Production
Developed a comprehensive internal safety video tailored for Coca-Cola’s plant operations.
2D Animation & Motion Graphics
Used animation to clearly demonstrate safety procedures, workflows, and do’s & don’ts in a controlled and engaging format.
Script & Visual Storyboarding
Structured the content to ensure logical flow, clarity, and easy comprehension for all employees.
Instructional Visual Design
Simplified complex processes into visual cues and step-by-step demonstrations.
Key Takeaway
Making Safety Communication Effective
This project highlights how visual storytelling and animation can transform critical internal communication into engaging, impactful learning experiences.
At Unboxed, we turn essential information into content that people understand, remember, and act on.